Multipurpose themes are part of a theme niche that some WordPress users tend to stay away from. Why? It's probably because of the popular saying “jack of all trades, master of none”. Many people mistakenly assume that just because a theme tries to do everything, it ends up unable to do any particular thing well.
This is a baseless assumption that — in short — is just plain wrong. I'm not denying the fact that there are plenty of poorly coded multipurpose themes out there that don't do the job right, because there most certainly are. However, I am also aware of the fact that there are a good deal of great multipurpose themes available that fit excellently for almost any type of website.
So in the infrequent instances where specialized themes won't suit your particular website, then a multipurpose theme is always the way to go. In this collection, we've sorted through the good, the bad, and the ugly in this niche of premium WordPress offerings to leave you with only the best.
Multipurpose themes pride themselves on covering a wide array of website types. However, although many promise to include everything you’ll need out of the box to create your website, they often fall flat. Fortunately, Total has clearly been designed to buck that trend.
There are over 40 demo templates available within this theme, covering a plethora of niches. Whether you’re a lawyer or a dentist, a freelancer or a graphic designer, or even a gamer, there’s a pre-designed layout to get you up and running quickly. Of course, Total wouldn’t be worthy of the name unless it offered a way to customize your layouts further. With that in mind, the theme comes bundled with the popular Visual Composer plugin, enabling you to create custom layouts based around your own design requirements.
There’s plenty more on offer – the bundled Slider Revolution plugin, WooCommerce support for opening an online store, and a plethora of portfolio and blog layouts to choose from. What’s more, there are a wealth of customization options to be found within the Advanced Theme Customizer – an extended and enhanced version of the standard Live Customizer.
There aren’t many multipurpose themes available that promise the earth and ultimately deliver. While it’s a stretch to suggest any theme can provide everything you’ll need, Total takes things further than most. It’s a stellar example of a multipurpose theme, and is well worth your consideration.
The mark of a good multipurpose theme is modern, customizable styling coupled with a solid plugin bundle. For a theme that looks to offer almost everything you require, check out the up-and-coming Hatch.
This theme has tons of options for customization: for example, the header can be displayed in five different configurations, and the logo can be left aligned or centered. If you’d like to incorporate content-rich navigation, Hatch has a dedicated ‘mega menu’ drag-and-drop builder with over 80 built-in elements to choose from.
There are six pre-built design layouts to choose from – all with one-click demo content import options – while the included Visual Composer and Essential Grid plugins can help you conjure up and manipulate all manner of further design elements. For additional page by page manipulation, a Dashboard customizer includes options to edit page padding, background colors, and font colors, among other elements. A child theme is also included, so that any updates to Hatch don’t affect your own tweaks.
Hatch also includes parallax and video backgrounds and the Revolution Slider plugin, giving you further options for showcasing your content. Also, with six months support after purchase and queries usually answered within 24 hours, the developers are on hand to make sure you get off on the right foot.
In a nutshell, Hatch is a very strong contender, and well worth your consideration.
Like all the themes in this collection, TheGem purports to be a theme that does it all. For the most part, it backs these claims up. With 150 pre-made demos that you can import with just one-click, this theme provides a starting point for almost any kind of website.
If one of the stock designs isn't quite what you need, TheGem also permits plenty of customization with the inclusion of the Visual Composer plugin, 2500+ font icons, and support for child themes. Across its demo designs, it includes modern effects such as parallax and video backgrounds and full support for Google Fonts.
Finally, it's worth noting that TheGem has an international customer focus, offering support in English, German, and Russian.
Divi (review) is currently one of the hottest themes on the market, and for good reason. Very few themes can match the versatility of this Elegant Themes release: it's one of the top multipurpose themes you can get today. The theme gives you a whole lot of bang for buck, as it incorporates both a ton of functionality and a beautiful widescreen design.
Divi is famous for its custom page builder, which uses modules and content blocks to easily create pages. A few of these modules have some pretty unique functions, like email signup forms, contact forms, testimonials, blurbs, and even an online shop. The builder also comes with over 20 pre-made page layouts, so the theme is very easy to setup out of the box. You can also export/import custom layouts.
The theme has been optimized for everything, from speed to search engines to security (it was awarded a security seal and reviewed in depth by Sucuri). It's been translated into 32 languages and includes support for right-to-left language scripts. If you're looking for a theme with tons of functionality in one package, Divi should definitely be around the top of your shortlist.
X (review) from ThemeCo is another hugely popular multipurpose WordPress theme. It's garnered a lot of attention in the theme market; with 100,000+ sales and multiple sales records under its belt, X is up there with some of ThemeForest's most popular selections.
X is promoted as being the “first of its kind”. The theme utilizes stacks (completely unique theme designs built into a single theme) to allow an immense amount of customizability. X currently comes with 4 stacks — Integrity, Renew, Icon, and Ethos — each of which can serve multiple types of websites. Integrity, for example, is targeted towards business/portfolio websites, while Icon is an excellent choice for minimally designed blogs.
The feature list is practically endless. X comes with the Cornerstone page builder, which offers an app-like interface that allows you to edit and preview changes in real-time. The 15+ premium plugins packaged with the theme assist with all sorts of functions, from video marketing to custom 404 pages to Mailchimp email forms. The sheer number of configurations possible on this theme is astonishing.
A good multipurpose theme will combine a range of customizable layouts with a distinct unifying aesthetic. This is particularly important if you want to apply consistent branding across many sites. With POFO, achieving this unifying aesthetic is easy.
This theme offers demos and layouts for creating photography portfolios, small businesses sites, online stores, gorgeous one-page sites, and more. Despite being feature-heavy, POFO also delivers lightning-fast loading times.
Flexibility is a major strong point for POFO. In addition to harnessing the power of the bundled WPBakery Page Builder plugin to create your layouts, POFO comes with more than 150 page styling elements. You’ll also have access to over 200 page templates, with menus, grid displays, widgets and other features that can be customized to your exact requirements.
When it comes to balancing flexibility with performance, POFO is a standout multipurpose theme option, and should definitely form part of your shortlist.
Multipurpose themes, by their nature, have to cater for a variety of uses, providing useful functionality for all manner of sites. For a theme with extensive typography options, a highly customizable layout, and some cutting-edge features, look to Uncode.
On its surface, this theme offers similar functionality to others; however, the developers (Undsgn) have taken things much further. There are extensive branding options, along with a myriad of available fonts courtesy of Google Fonts, Typekit, Fontdeck, and Font Squirrel. There’s the option to display an SVG logo, for pin-sharp display on any device. Uncode also offers adaptive images – the theme detects browser screen size and delivers an optimized version based on the device.
Layouts are designed with an included custom version of the Visual Composer plugin, and six menu layouts mean you’ll find a navigation layout right for your website. Also included are the LayerSlider and Revolution Slider plugins – to display any content prominently – and the iLightbox plugin, for showcasing media within a stylish lightbox. If you need to get up and running straight away, Undsgn have included over 30 demos – all with one-click import options.
Finally, Uncode’s offers plenty of documentation should you run into trouble, and along with a series of narrated video tutorials, help is at hand if you need assistance.
All in all, for a theme offering useful, modern functionality built on a solid base, consider Uncode.
Often, the mark of a good multipurpose theme is its ability to appeal to a wide range of users, without treading too far into a specific niche. By also offering solid functionality, a theme can leapfrog its rivals, and H-Code is a fine example of exactly that.
This theme is focused on providing a modern, clean layout, with a good use of white space surrounding the different elements. The default font size is easy to read (albeit fashionably small), and with the bundled Visual Composer plugin, you can create almost any layout imaginable – including landing pages.
The About and Team pages are impressive, with an animated popup for each member displaying contextual information upon rollover. Likewise, the portfolio page layout employs stylish rollover animations too. However, there was a little lag when scrolling through the pages themselves, so it’s worth bearing in mind if smooth navigation is important.
All in all, there is a lot to like about H-Code, and it’s very worthy of your attention for pressing into service on your website.
TheCore manages to be versatile while remaining clean and modern. Its 18 built-in demo sites sport trendy, image-focused designs to suit purposes as diverse as weddings, catering, travel, and beyond. In keeping with its modern sensibilities, it also includes easy support for adding animations and is highly customizable with its built-in Visual Builder.
The theme also features a built-in event calendar (which you can add to any page with a shortcode), easy support for adding Google Maps to pages, and a custom Give plugin for accepting donations.
To top it all off, 24/7 support is included.
Ultra is a popular multipurpose theme from Themify, touted as their “most powerful & flexible” release. The design is nothing short of gorgeous: the varied typography, the scads of white space, and the clever scrolling animations are bound to keep your visitors fully engaged.
The theme comes with 6 header/page designs: block, horizontal, boxed-content, left-panel, boxed-layout, and min-bar. You get 15 preset color skins and several ‘toggle-able' elements like navigation, share buttons, and a search box. Ultra even comes with image filters built-in with grayscale, blur, and sepia effects. A drag and drop builder, theme options panel, WooCommerce integration, and more feature in the theme.
Ultra has over 32+ website layouts out of the box, so you know it's ready to serve literally any type of website in any industry.
Stockholm is a stunning theme with a plethora of features. It's suitable for almost any website possible: the developers have created 20 unique demos to showcase all of the many functions.
The design is minimal and elegant — simplicity was obviously made a big priority in design process. It looks minimal and clean, with appealing typography and a fluid scroll. The Ajax page transitions also really add a feeling of sophistication to the design.
Stockholm is packaged with Visual Composer, Google Fonts, Font Awesome, and Elegant Icons. Furthermore, it's search engine optimized and works especially well as a one-page website.
We know what you’re probably thinking: the last thing the world needs is another multipurpose theme. However, if you scour the many choices on offer for something that looks truly unique, you’ll often come up short. Kallyas is designed to stand out – and definitely succeeds.
On the surface, it’s hard to differentiate Kallyas from other multipurpose themes. It offers a wealth of demos covering niches such as medicine, news, blogging, and e-commerce. You can create your pages using a drag-and-drop page builder (the flexible, built-in Visual Builder), and choose from over 100 elements to flesh out your layouts. Kallyas also includes the Revolution Slider plugin, much like many of its competitors.
However, where this theme differs is in its unique take on design. For starters, there’s the rollover pop-up logo that displays contact information and a tagline, and the modern angled boxing styles on some content blocks. With over 12 home page designs, a modal pop-up option, and plenty of customization out of the box, Kallyas has more design bases covered than most of its rivals.
While style is the focal point, Kallyas isn’t simply a good-looking theme. It also includes plenty of useful features that websites of all stripes need. We recommend checking it out pronto!
Revoke2 is another solid multipurpose theme, this time from the developers over at Tesla Themes. The design has a nice layout: every element is structured and well-placed. A consistent color scheme is maintained throughout.
The responsive theme is built on the Tesla framework and comes with the Slider Revolution plugin free of cost. You also get 3 customizable sidebars, 6 post types, a sortable portfolio, and several custom widgets and shortcodes. Revoke2 has also been recently updated to include stylization for WooCommerce.
Hazel is a beautiful multipurpose theme with a gorgeous design. Or, to be more specific, 35 gorgeous designs (the theme comes packaged with 35 demo sites from which you can import content with one click). In all the designs, you'll see fluid scrolling, abundant white space, and very fitting typography.
Hazel also comes with 4 styles of Ajax-based page transitions, WooCommerce integration, multiple blog layouts, Visual Composer, Layer Slider, and over 30 shortcodes built-in. Both the Font Elegant Icons and Font Awesome icon sets have been added into the theme. Hazel is search engine optimized and ready to handle any website type.
Monaco is another multi-concept WordPress theme with several demo sites. This theme design makes excellent use of large images, parallax effects, and elegant, light typography.
On the backend, you get Visual Composer and Slider Revolution, along with support for WooCommerce integrations. You also get five post types (standard, image, gallery, video, and quote), a few scrolling animations, multiple menu styles, and Google Fonts. Monaco's detailed documentation ensures that your site will be up and running soon after purchasing the theme.
WP-Multipurpose is a very aptly named premium theme from the Solo Stream developers. The design is a little more functional and structured than some of the others on this list; the theme does an excellent job of making the front end user-friendly and easy to navigate.
Behind the scenes, WP-Multipurpose comes with some useful features that aren't common in other themes. You get form management, client & testimonial showcases, automated backups, and a choice from several different sliders. WP-Multipurpose is a theme that works especially well for any sort of business website, whether you're an established agency, an up-and-coming SaaS, or even a solo freelancer.
Capri is a lovely premium theme that combines 12 designs into one package. As you scroll through the demo you'll encounter beautiful parallax, exquisite images, eye-catching animations, and big, bold typography.
Aside from the one-click import that gives you access to the 12 demo sites, you also get WooCommerce support, Google Fonts, six icon packs (Font Awesome, Font Elegant, Ionicons, Linea, Simple Line, and Dripicons), Google Fonts, Ajax page transitions, and over 80 shortcodes. Visual Composer is also included free of cost, as is Layer Slider. Several custom widgets with capabilities like shopping carts, custom search, and social media feeds are also built into the theme. Clearly, Capri isn't lacking either in the backend or at the front.
Bridge is a very popular product on ThemeForest, with well over 25,000 sales and 4.76-star rating under its belt. All this popularity is definitely justified, because Bridge comes with over 100 (yes, 100) unique demos and 24 layout concepts. Those numbers themselves show you the amount of commitment the Qode developers have to their multi-concept theme.
The design of each demo is beautiful, featuring Ajax page transitions, several interactive elements, and sophisticated typography. On the backend, Bridge is WooCommerce compatible and features both Visual Composer and Layer Slider. You also get 80+ shortcodes, typography options, and two font icon packs. Bridge is a very capable theme, ready to tackle the design for almost any type of website you could think of.
Story is a multipurpose theme with a creative and unique design. The front page of the design is centered almost totally around images, but whether or not that's appealing is up to you. Personally, what I like best about the design of the blog layout. It's minimal and focused, inducing readers to concentrate their attention on what's most important: your content.
You get four installable demo sites (one is the main demo, the other three are for health & lifestyle, photography, and food & restaurant websites respectively), built-in social sharing, WooCommerce support, and a visual elements builder that inserts a set of buttons into the WYSIWYG editor's toolbar for easy content creation. Story also revamps the WordPress's live customizer into a powerful yet simple design tool. Search engine optimized and extensively documented, Story is waiting to serve on your creative website.
BeTheme is another multipurpose theme that, like Bridge, comes with over 100 design concepts. Though not quite so popular as Bridge, BeTheme has still been very successful with well over 15,000 sales accumulated thus far. The cool thing about the demo sites is that BeTheme has targeted each design to different types of websites. For instance, you have a demo for spa websites, another for music bands, and yet another for real estate agencies. The list goes on.
Seventeen customizable header styles, a shortcode generator, an advanced theme options panel, and 12 pre-made skins all figure in the list of BeTheme's backend features. Child themes ready for customization are included in the package. BeTheme is also optimized for speed, search engines, and translations. A great choice for just about any website in any niche.
Jupiter is yet another hugely popular theme, clocking in with just over 20,000 sales. It boasts 25 pre-made templates that span six categories (agency, creative, education, food, health, and eCommerce), and more are being added all the time. Most of these layouts are quite minimal in design, with pleasant typography and loads of white space.
One of Jupiter's main selling points is its creative header customizer that allows you to quickly and easily personalize the design of your website headers. Visual Composer, three sliders (Layer, Revolution, and iCarousel), ten new shortcodes, 1800+ icons, and ten custom post types all feature in the theme. Jupiter is also built for lightning-fast page load times: on a speed test, it scored 93/100 on the first view and a perfect 100/100 on the second view. It's a superb product, and you'd be hard-pressed to find many better themes.
Unicon is a functional multipurpose theme with a lovely design. The scrolling animations the demo featuers are exquisite: fades, slides, and more are all possible. Unicon features 12 importable demos and 50 pre-made layouts (both wide & boxed versions are available) for various types of pages (e.g. Home, About, Services, FAQ, etc.).
On the backend you get both Visual Composer (with 40+ custom elements) and Revolution Slider. The theme has been optimized for WooCommerce, Google Maps, and even bbPress integrations, so it's ready to act even as a forum if that's what you need. Google Fonts and Ultrasharp Icons are also a part of the package.
TheFox is a creative multipurpose theme with a minimal design that focuses mostly on images and typography. The scrolling in this theme isn't as fluid as it is in the other products on this list, but it ends up working out okay nonetheless. It comes with 30+ home page layouts built-in.
Visual Composer is included in the powerful theme options panel, along with a few custom elements for the content builder. In fact, the total dollar value of the premium plugins packaged with TheFox (including the premium icon sets and sliders) comes to $120. TheFox also comes with extensive text and video documentation so you're ready to go in no time at all.
Anga is an elegant multipurpose theme with an excellent eCommerce integration. The theme comes with over 20 demos, and several of them were made especially for online shops. Parallax scrolling, Ajax page transitions, and simple typography are prominent features across all the demos.
Besides the top-notch WooCommerce integration, you also get 3 premium plugins (Visual Composer, Video & Parallax Background, and Royal Slider). Eleven custom elements and and 39 templates have been built into the Visual Composer integration. A rather unique portfolio — one that allows you to create case studies with a specially designed layout — is another major selling point.
The larger your business grows, the more visitors you stand to get. Therefore, a theme that can scale with you is important, and Exponent could be your answer.
This theme was built with performance in mind, and it shows in every one of its 23 pre-built full website designs. You have options for sites such as app landing pages, SEO agencies, startups, medical firms, and much more. In addition, you also get to use over 200 full-page layouts, which makes Exponent incredibly versatile.
If you want to roll up your sleeves, the theme enables you to customize any layout you choose using a built-in visual builder. Full support for the WPML plugin also means you get to translate your business website into any language you want.
The perfect theme for a business website needs to be both highly scalable and customizable. Exponent meets both criteria, so it could be the perfect theme for you!
Scalia is a premium multipurpose theme that's aimed mostly at business websites. With eight demos and six header styles, Scalia boasts an incredibly high 4.98-star rating at ThemeForest, which enabled it to achieve recognition as the best rated multipurpose theme on ThemeForest of June 2015.
Because of its specialization, Scalia comes with a lot of backend functionality targeted at this website category. You get company profiles, an advanced portfolio, neat testimonials, and more. That said, Scalia also comes with support for a WooCommerce integration and over 100 unique page templates (including some very appealing blog layouts), so it's quite able to fit in other niches besides business sites as well.
Kwoon is a premium multipurpose WordPress theme featuring 15 demo sites that combine beautiful typography, attractive animations, and a structured layout into exquisite designs.
A filterable portfolio, 500+ icons, and Google Fonts feature in this theme. You also get four premium plugins (Visual Composer, Fancybox, and Pricing Table) and editable PSD mockups of Kwoon's various designs. The theme has built-in styling for WooCommerce, Gravity Forms, and Contact Form 7. Built on Twitter Boostrap 3.1.1, Kwoon is search engine and speed optimized, eager to serve your website.
The7 is a multipurpose theme with a beautiful design. Unlike some of the other offerings on this list, The7's design is far from minimal, as it incorporates a lot of various elements into its home page. However, it's able to avoid an overly busy look by using a structured layout and simple, tasteful typography. Another one of the The7's unique offerings is its built-in integration with ThemeTest.net, which allows you to create a test site with the theme before purchase. This allows you to live preview the backend as well as the front end.
The7 features 3 design styles, 4 layouts, and 20 predefined skins. You get $99 worth of premium plugins free of cost with Visual Composer + Ultimate Addons, Slider Revolution, Layer Slider, and Go Pricing Tables. WooCommerce stylization, search engine optimized code, and a “supercharged” megamenu are additional reasons to purchase this excellent theme.
All things considered, a great product to finish off our WordPress multipurpose themes collection.