Tower Theme Review: A Business-Driven Multipurpose WordPress Theme

Tower Theme
  • Editor Rating
  • Rated 4.5 stars
$59
  • 80%

  • Tower Theme
  • Reviewed by:
  • Published on:
  • Last modified: October 12, 2015
  • Ease of Use
    Editor: 90%
  • Functionality
    Editor: 95%
  • Value for Money
    Editor: 95%
  • Documentation and Support
    Editor: 85%

Tower is a newly released WordPress theme that aims to become the go-to resource for anyone tasked with building a business-focused website.

The theme ships with an impressive number of demo versions, each of which can be easily applied to your WordPress website in just a few clicks. Each design is significantly different from the next, while still including all of the key aspects you’d expect to see in a high-converting business website.

No matter what type of brand, product, service, or skillset you are trying to promote online, Tower and its long list of features should be able to help you do so with ease. To find out if this is really the case, read on for our hands on review of the Tower multipurpose business theme with ecommerce support for WordPress.

Tower WordPress Theme Review

Tower WordPress Theme Features

Like any good WordPress theme, Tower is packed with useful features to help you build the perfect website for your project. From bundled premium plugins to countless theme options, there are many features to make use of when working with the Tower theme.

Let’s take a look at some of the highlights of what Tower has to offer.

Over 2,000 Theme Options

When it comes to setting up your website, with Tower and its custom control panel, you get over 2,000 theme options to work with. These settings cover everything from general options, such as the logo configuration, through to footer options and typography settings.

Tower Review Theme Options

Each of the different groups of settings are nicely organized into their sections to make finding the right options very easy. With most of the Tower options, you get plenty of settings to choose from. This approach helps you to build a custom website, despite using a popular theme.

As the Tower theme is powered by the Redux framework, the control panel is very easy to work with and might even be familiar to those who have already worked with other commercial WordPress themes before.

Multiple Header Layout Options

To help you build the perfect layout for your website, the Tower theme gives you a large number of header layouts to choose from. This isn’t something that is seen very often with WordPress themes. In most cases, you will simply have to use the header layout the theme creator has chosen for you.

Tower Review Headers

However, with Tower some of the options you can choose from include custom background images, a range of border styles, multiple logo and menu positions, transparency, and any background or accent color from the picker tool. This allows you to get a custom look for your website, with an off the shelf theme.

One-Click Dummy Data Import

If you like the look of any of the demo versions of Tower that are used to promote this theme, then you might be wondering how easy it is to create something similar for your own website.

Tower Review Demo Versions

Well rest assured you shouldn’t have any trouble doing so. This is thanks to the one-click dummy data and demo content that is included in the theme package. After activating Tower on your website, from the theme options control panel on your WordPress dashboard, you can not only import this data in just a few clicks, but you can easily choose which demo version of the theme to install.

Tower Review Demo Data

At the time of writing, there were 20 different demo version on offer. After making your selection, the dummy content will be imported into your website and configured to match the demo version of the theme. There’s a handy progress bar on display to keep you updated as the demo takes place.

Once the import process has completed, you can then edit the posts, pages, and settings, before adding your own content.

Full Drag and Drop Page Builder Functionality

To add drag and drop page editing to your WordPress website, the Tower theme includes the commercial Visual Composer plugin. This is one of the most popular premium plugins out there and by activating it on your site, you are not only able to easily customize the many page templates that come with this theme, but also create your own designs from scratch.

Tower Review Visual Composer

Visual Composer includes a wealth of useful elements, which can be inserted into your posts and pages. By creating custom layouts of rows and columns, you can then populate them with a range of elements. This enables you to build the perfect pages for your website. This all takes places through a visual editor, preventing you from having to look at any code, while still being able to break from the traditional constraints of creating custom page layouts in WordPress.

Rather than building their own custom page builder from the ground up, the Tower developer’s decision to include a tried and tested option works well.

Premium Plugins included with the Tower Theme

To help you add eye catching animated slide shows to your website, the Tower theme includes two commercial slider plugins in the package: LayerSlider WP and Revolution Slider. As mentioned earlier, you will also find the premium Visual Composer plugin.

Whether you choose to install one of the demo versions of the theme or built your own design, thanks to the inclusion of these two premium slider plugins, you will have no trouble adding eye catching, animated multimedia content slider shows to your posts and pages.

Build an Online Store

If you want to sell physical products or digital downloads from your website, then the Tower theme and its support for the free WooCommerce plugin will make this process very easy to setup and manage. After activating a suitable plugin, such as the leading WooCommerce toolkit, you will be able to list products for sale and collect payments in exchange for them.

Tower Review Online Store

The Tower theme includes template for all the essential pages of an online store, including the shopping cart, check out, order management, and customer profile pages. There are even a few pre-built demo versions that have been created specifically for building an online store. This means that if you are going down the ecommerce route, Tower is a more than capable choice.

Other Notable Tower Theme Features

While the features above are some of the highlights of the Tower theme, there are lots more little touches and additional features that help make this theme a great choice for a range of project types.

Some extra reasons to choose Tower include parallax scrolling for a more involving user experience, multiple page and blog layouts, full SEO support, four icon font packets, support for the WordPress Customizer tool, and a selection of CCS3 animations to liven up your content.

Setting Up the Tower WordPress Theme

While the features of Tower look great on paper, if you aren’t able to use them and build the type of website that you need, then they won’t amount to much. Thankfully, using Tower to create a website is very straightforward.

Tower Review Activate Theme

The first step is to upload the theme file and activate it once it‘s been added to your WordPress dashboard. There are a few required plugins included in the package. However, installing and activating them only takes a few clicks before they are ready to use on your website.

The next step is to decide whether to import the demo content or not. If you do want to do this, you will then have to choose which demo version to import. As mentioned, there are 20 versions to choose from and the type of website you want to build will largely dictate which demo content you should make use of. However, as the theme is highly flexible you should be able to modify any of the demo versions to meet your needs.

Tower Review Import Options

The import options are more varied than you might find elsewhere. With Tower, you can import the entire demo version, or just a sub-section of it, such as the content, theme options, or widgets.

Moving on to the theme options panel gives you the option of fine-tuning how your WordPress website will look and feel. The visual control panel makes it easy to customize many aspects of your website, from adding social media profile links, through to personalizing the typography used by your content.

Tower Review Typography

Another option for personalizing the theme is to use the WordPress Customizer tool. This mode gives you a live front-end preview of your website, allowing you to make changes to many aspects of it with an instant ability to see how those changes look.

Tower Review Customizer

When it comes to adding your own content to the website, it’s simply a case of editing any existing post or pages through the WordPress editor or creating new ones. Alternatively, you can fire up the Visual Composer page builder tool to create some custom page designs. A guide to using the Visual Composer drag and drop page builder tool would requires its own entire article; however the user interface isn’t too difficult to master and it’s certainly a lot easier than trying to create an advanced custom page layout by hand.

As Tower comes with a number of custom widgets, you get a lot of flexibility over what type of content is displayed in your sidebar and footer areas. These widgets, along with any others that are active on your site, can be managed through either the Customizer or the traditional backend widgets view.

Tower Review Widgets

Some of the included widgets include social media content, navigation aids, popular posts, advert displays, and custom shortcode content.

Once you’ve set up the theme, you can add additional types of content using the custom post types. This covers the team member profiles, portfolio items, FAQ entries, and the testimonials. As this content is stored in custom post types, it will be presented using its own custom page layouts and organized separately from the rest of your regular pages and blog post content.

Tower Theme Pricing and Support

The Tower theme is available from the Theme Forest marketplace for $59. In order to be listed on this popular marketplace, each item must pass a quality check and offer six months of support. This support period can be extended to 12 months by paying $17.70.

The default support package includes answers to any questions you might have while using the theme, assistance with reported bugs or issues, and help with included 3rd party assets. Support does not cover installation or customization services.

Tower Theme Review Conclusion

The Tower theme certainly is a multipurpose business-driven WordPress theme. Thanks to the included 20 demo versions – which can all be imported at the touch of a button – building a professional and attractive business website is very easy.

With the premium Visual Composer plugin included in the package, you aren’t limited to the constraints of the WordPress post editor. You can now add rows, columns, and a whole host of elements to your content in order to really make it stand out on the page and deliver your message to your target audience.

Whether you are building a simple landing page to promote your services, a fully featured agency website, or an online store, Tower and its multiple demo versions and pre-built page templates will give you a head start towards your ideal website.

Find out more about Tower today

Pros

  • High quality demo content
  • Premium plugins included
  • Professional designs
  • Full ecommerce support
  • Lots of features

Cons

  • Not so much online documentation
  • Only really suited to business websites

Tower Theme

Summary: Tower is a multipurpose business-focused WordPress theme that is ideal for creating a website for your business or online store.

$59
Rating
Rated 4.5 stars

Joe Fylan

Joe has been using WordPress for many years, building many different types of websites along the way. Joe now enjoys working as a freelance content writer and is available for hire.
Disclosure: Some of the links in this post are affiliate links, meaning that if you click on one of the links and purchase an item, we may receive a commission. All opinions however are our own and we do not accept payments for positive reviews.

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