Your latest app or product will no doubt represent a milestone in your career, but following the development stage, there’s often very little time to create a website to showcase it. You’ll need a suitable theme, but the wrong choice will quickly send those leads you were hoping for elsewhere.
Choosing a theme to showcase your latest product is not necessarily easy, given the vast array of apps, products, and themes out there. That being said, you’ll definitely want to assess any available design options for suitability. An easy way to create landing pages and testimonials, along with advanced gallery options and support, will also be high on the list.
With that in mind, we’ve collected over 25 of the best app and product showcase themes on the market – so we’re confident you’ll have no trouble finding the right theme for you.
The concept of software is as old as computers themselves. However, apps are a relatively new technology. As such, a fully modern website is a must for promoting your app online.
Exponent could be the answer you’re looking for. There are many demo layouts to choose from, including several distinctive options specifically designed for app showcase sites. While the demo layouts are strong as-is, you can also tweak them as much as needed, and even create your own custom designs using the built-in drag-and-drop page builder.
In addition, this theme is compatible with the popular e-commerce solution WooCommerce, and provides support to help you make your site multilingual. Plus, it’s both responsive and fast – which will give your visitors a taste of what to expect from the app itself.
Presenting your app to customers effectively requires a modern, lightweight, and cleanly coded theme. Exponent checks all of those boxes, so we encourage you to check out the demo today!
2. Divi App
Showcasing an app requires a modern, versatile theme with plenty of customization options. Few themes give you as many toys to play with as Divi, which means it could be a perfect match.
Right off the bat, Divi enables you to import designs from a massive library of ready-to-go layouts. Many of those designs are built specifically for startups, apps, and other projects in the tech world. All of Divi’s designs are colorful and modern, which is precisely what you want for an app showcase.
Divi comes bundled with its own page builder plugin too, the Divi Builder. It offers a massive range of modules you can add to your pages with plenty of customization options. The plugin also enables you to roll back your pages to previous versions, test multiple design variations, and much more.
There are few multipurpose themes that deserve the name. However, Divi is a frontrunner, and its broad range of customization options means it’s an excellent choice for modern app websites. Add it to your shortlist, and see for yourself!
When you’re marketing a new app, it’s important to make sure your website not only looks great but also performs well. However, finding a theme that provides the best of both worlds can be difficult.
Kalium is one potential solution. This multipurpose theme comes with a collection of pre-made full demo concepts, as well as an extensive font management library with over 21 variants. It offers a one-click installer, a premium page builder, over 15 header styles, and more than 30 portfolio types. Also bundled with the theme are the WPBakery Page Builder, Revolution Slider, Layer Slider, and ACF Pro plugins.
What makes Kalium such a standout theme is its performance, thanks to its quality code and minification features. It is optimized for page speed, boasting a 99 out of 100 score on Google PageSpeed Insights. Kalium is also optimized for SEO, to help your site rank higher in search engine results.
As a creative theme for professionals, Kalium is a high-quality app showcase theme. This is especially true if performance is important to you, as it offers a lot of impressive features in both the design and optimization departments.
A quick browse of the web will show that many websites seemingly aren’t aware it’s the 21st century. When it comes to promoting your app, outdated designs and muted palettes are generally boring to look at. For a cutting-edge website for your modern app, the Appilo theme could be ideal.
Appilo ships with six unique landing page designs, with options for agencies, mobile apps, portfolios, and more. Each of those designs is unique, but they all ooze color and style. In addition, Appilo includes several inner page layouts you can use to speed up development even further, including About Us pages, testimonials, and more.
To make customization easier, Appilo integrates with Elementor, and editing the theme’s elements using this page builder plugin is very straightforward. The theme also bundles the Advanced Custom Field Pro plugin, which makes it easier to collect leads.
We like Appilo, and think it’s ideal if you need a website to show the world you’re a market leader. Check it out, and add it to the top of your shortlist!
After countless hours of research and development, your latest product is ready to launch – the only thing now is to market it. For a theme focused on lead generation and showcasing your product, consider Stratus.
Theme customizations are made from a Dashboard admin panel, with a drag-and-drop page builder enabling you to create almost any layout (including landing pages). Header customization is also easy – you can choose from a sticky header, or a transparent header based on user scrolling. Parallax background images, a full color palette, and the choice of over 700 Google Fonts are also included.
In addition, Stratus includes over 25 shortcodes for added functionality – including accordions and tabs for ‘FAQ’ sections, Google Map embeds, slider carousels, and image boxes to create galleries.
The developers of Stratus have also included a downloadable Photoshop file for site mockups, and a child theme so that any tweaks you make aren’t compromised by theme updates. Finally, if you like certain aspects of the demo content, it can be imported from an XML file via the Dashboard.
All in all, Stratus is a theme you can confidently employ for showcasing your newest product or service.
Your latest app is ready to launch – and the temptation to quickly create a showcase website using a bare-bones theme could be too strong to ignore. However, by giving the same care to your website as you have your app, you may stand a greater chance of converting leads to sales. Massive Dynamic is the theme to help you.
It’s apt that this theme is called Massive Dynamic. There are a whopping 70 shortcodes available to build your page, along with a drag-and-drop layout creator called Massive Builder for further customization. Rather than the straightforward boxed or full-width designs found in other themes, however, Massive Dynamic enables you to create page widths of any size. Its flexibility is very impressive, and you’ll have no trouble creating almost any layout imaginable.
Finally, the inclusion of the bundled MailChimp and Contact Form 7 plugins means the email addresses you collect from interested customers can be managed directly from your WordPress dashboard.
Massive Dynamic has definitely jostled itself to the front of the queue, and positioned itself as a first choice theme not only for showcasing your app, but for designing your entire website.
A poorly designed website will hinder your attempts to turn a profit, regardless of all the time and effort you’ve put into your app. What’s required is a theme offering standout presentation, and Arlo is certainly slick.
In order to maximize customer conversions, you’ll want to look into designing a landing page – and with Arlo it’s easy when using the bundled Visual Composer plugin. If you need to get up and running quickly, there are 12 home page designs and a number of pre-built layouts to choose from.
In addition, there are a multitude of elements to help make your website pop (such as pricing tables and testimonial carousels), and number of impressive scrolling animations to impress potential customers. Arlo also comes bundled with the WooCommerce plugin, for selling products directly from your website.
The competition among app developers is fierce, and it’s no different for theme developers. Arlo has rightly cemented its place as a frontrunner in a field crowded with quality options.
An oft-forgotten aspect of developing an app is creating its sales website. A stellar website created with a standout theme such as TheGem can increase leads and ultimately boost sales.
Regardless of your app’s niche, TheGem has almost everything you’ll need to create a stunning website. It’s a flexible beast, and customization options are plentiful. For starters, you can choose from six header layouts, a number of menu styles, and employ a top information bar for sharing your contact details and social media links. There are also more than 150 demo layouts to choose from, and if you have your own design requirements, you can press the bundled Visual Composer plugin into service.
In addition, you can create eye-catching hero sliders with the bundled Slider Revolution and LayerSlider plugins, and add additional useful elements such as pricing tables, contact forms, testimonial carousels, and accordions – which are perfect for FAQ sections.
It’s a well-worn phrase, but TheGem really does have everything you need to create your app’s website quickly and easily. You can put this one at the top of your shortlist and even consider ending your search early!
Naturally, your app’s new website should be as sleek, fast, and user-friendly as the product itself. You’ll also want to create an attention-grabbing landing page that highlights your app’s best features right off the bat. LandKit is a heavy-hitter in both of these regards.
LandKit is extremely flexible, with plenty of layout and color customization. The bundled Hybrid Composer page builder plugin lets you drag-and-drop page sections, headers, menus, and more. LandKit also includes 13 home page templates and nine demos to help get you up and running quickly, including a layout catering specifically to app showcase sites.
A standout feature of LandKit is its options to let potential customers to interact with your site. In addition to being fully compatible with WooCommerce, it includes components for creating your own custom contact forms. What’s more, LandKit has been coded and optimized to ensure lightning-fast loading times.
If you’re looking to create an awesome first impression for your new app, LandKit should certainly make your theme shortlist. It’s well worth the price tag!
It has taken many sleepless nights, but your product is finally ready to launch. All that’s left now is to market it effectively with a stellar website. For this, you’ll need a theme that delivers exceptional performance, oozes simplicity, and compels visitors to take action – enter Native.
This theme has a sleek interface that comes equipped with a myriad of pre-built templates. While you don’t have to customize these layouts, they can be tweaked to your unique requirements using the bundled Visual Composer page builder plugin. Of course, you can also build your own specific layouts – there are almost no limits for creativity with Native.
What’s more, you can also implement dozens of pre-defined header styles on your site (which can be customized further), and make use of incredible effects (such as a parallax feature) to design a landing page that’ll generate leads and maximize conversions.
While Native appears to be another ‘me too’ app showcase theme on the surface, it offers almost everything you’ll need to create your site. If you’re looking for a theme offering comprehensive functionality for a competitive price, Native could be a solid choice for you.
CleanApp is an application showcase theme that works on iOS, Android and Windows mobile devices. The theme comes with some great scrolling effects, fluid responsiveness, a parallax scrolling section, testimonials with ratings, contact form and Google map integration. The theme includes unlimited color options and comes with three skins — red, blue and yellow — “out of the box.”
CleanApp has a great sleek interface and will work great as the coming soon or preview page for any type of mobile application. It also includes a ton of great add-ons and features so you can get everything you need in a single theme.
As a whole, apps tend to be a lot more stylish than websites. If you want your site to be just as unique-looking as your app, Oppi could be the perfect theme for you.
This theme offers you access to over a dozen pre-built demo websites. Each demo is unique in terms of style and they’re all built with different types of apps in mind. You have options for restaurant and business apps, education apps, and much more. One thing each design has in common is an excellent use of style, and it enables you to easily show off how your app looks based on your specific requirements.
If you’re a fan of page builder plugins, you’ll be happy to know Oppi comes bundled with the Elementor page builder plugin. The theme also supports the free WooCommerce plugin, which makes it a viable option if you want to process app or software subscriptions through your website.
As you may tell, Oppi is a theme that packs in a number of versatile design options. As such, it’s a great choice for new apps that want their websites to stand out, and one to include on your shortlist.
The app market is incredibly competitive, and the ability to show your product is better than the rest is a prerequisite. One great way to drum up excitement is with a gorgeous landing page — NextApp could be the theme to help you.
You’ll notice that there is a broad range of pre-built layouts you can easily import. Each one is rich in features such as feature lists, boxes, reviews sections, pricing tables, and more. In every case, the design is modern and clean, which is an ideal look for any app website.
Many of your visitors will arrive at your website from their mobile devices, so you’ll be glad to know this theme looks fantastic on smaller screens. It’s also highly customizable and search engine optimized, so your app can reach an even broader audience.
All in all, if you’re now looking for a solid theme to help you promote your app, NextApp is worth checking out!
If you’re going to create a website for your app, it needs to be engaging — i.e. good enough to attract users and convince them to hit the Download button. To achieve this, you’ll want to look at a theme such as AppSet.
The primary selling point of this theme is its collection of pre-built landing pages. There’s plenty of variety, including layouts that highlight your app’s interface, and ones focused on breaking down its features. There’s diversity when it comes to design too, so you should find something that suits your app’s style.
What’s more, AppSet also provides you with other types of layouts such as download and FAQ pages, both of which are incredibly useful for any app or software website. Every template is fully customizable, and the theme is also translation-ready through integration with plugins such as WPML.
In a nutshell, if you’re looking for a versatile theme that’s suited for both software and app websites, AppSet might be perfect for you!
Every successful app needs a landing page to show off your advanced tech. Appino promises access to all the functionality and design you need to make that happen, but does it deliver in practice?
Out of the box, Appino includes three pre-built layouts and multiple header styles. Although this number isn’t as high as other similar themes, each theme layout is decidedly unique. The theme makes fantastic use of color, with standout elements, such as a call to action, that pop off the page.
Where Appino really shines is its built-in functionality. The theme includes its own theme options panel and it fully supports the bundled Visual Composer plugin, which enables you to tweak any aspect of its elements. With Appino, you also get access to powerful form customization options, which will simplify your lead collection.
All in all, if you’re looking for a theme that’s an excellent pick for startups or apps, Appino is an option worth considering. Given that it’s stylish and easy to customize, it’s well worth a place on your shortlist.
Agile is one of the most popular themes of its kind on ThemeForest. The theme includes seven post types, infinite color schemes, parallax and video sections, smartphone sliders, unlimited heading styles, WooCommerce integration and page sections. The theme is designed to be customized, and much of the customization can be done with one click.
Agile features a flat and bold design that can work for almost any type of website. The design is sharp and features clean typography and clean space and lines, perfect for showcasing you app.
AppTheme is a corporate portfolio theme designed to help companies show off their work and mobile applications. The fully-responsive theme includes sections for an image portfolio, services and testimonials. Every element in this theme is customizable with an unlimited color palette, unlimited background options, more than 600 Google fonts and parallax scrolling effects. The theme is also optimized for search engines and getting the most clicks for you.
AppTheme is designed with a flat style and includes plenty of bright color, striking icons and clean typography. It installs in one-click and can have your site up and running quickly.
Before installing an app, the official website is practically the first stop for budding users. With a website, you can tell potential users everything they need to know about your app while controlling the sales funnel. Softlab lets you create modern, stylish app websites, and could be the ideal theme.
With Softlab, you get access to multiple website demos, all of them featuring high-tech yet user-friendly designs. The theme’s pages are easy to navigate and include multiple elements that stand out at a glance, including animated icons, user counters, pricing tables, and much more.
The theme itself enables you to configure a lot of the animations you can see in its designs using in-depth customization menus. Softlab also integrates with a number of bundled plugins — WPBakery Page Builder, Revolution Slider, WooCommerce, and more — making it highly versatile.
Overall, if you need an app website to showcase your cutting edge, that is friendly to developers, you could do worse than check out Softlab. It could be the optimal solution for you.
If you’re just beginning your startup journey, but know you need a solid website to attract interest, versatility is a boon. As such, if you need a theme that’s well-suited for startup, SaaS, and app websites, Appon might be right up your alley.
This theme comes with a massive collection of layouts, most of which are perfect if you need to share a lot of data and feature information on your website. The design here is on point for tech companies, and Appon also includes blog, portfolio, and e-commerce designs. This is perfect for practically unrestricted customization and development of your website.
As far as features go, Appon comes bundled with the Visual Composer Editor page builder plugin, which gives you a drag-and-drop method for creating your layouts. It’s also built with performance in mind, which means your pages should load blazingly fast.
Overall, if you’re looking for a theme that doesn’t box you into a single type of website, Appon may be the ideal choice for you, and we encourage you to check it out!
Research and development into your product has stemmed from one thing: trying to give customers what they want. With Fusion, its developers have gone the extra mile to offer you almost everything you could need in one theme.
LiveMesh studied a number of real-world landing pages when designing Fusion, and it shows. The two home page designs are customizable, with the included SiteOrigin drag-and-drop page builder plugin, a full color palette, and over 500 Google Fonts.
If you fancy getting your hands dirty with code, a custom CSS panel is accessible from a dashboard admin panel. And with a child theme included, you can rest safe in the knowledge that your customizations will not be affected when Fusion is updated.
In terms of further functionality, Fusion offers the choice of three sliders to showcase prominent content to your visitors, and the header can be heavily customized, again from a dashboard admin panel.
The developers of Fusion have provided full documentation to get you up and running, and an active support forum to help you along the way. Overall, if you’re looking for a well-thought-out theme that provides almost everything you require to create a website, Fusion may be for you.
Every quality app tends to be unique. On the other hand, many app websites usually share similar features, which homogenizes the niche. The Aeroland theme could be the choice to help you avoid that trap.
Out of the box, you’ll find a large collection of pre-built pages you can use to kickstart your website. Every design looks incredibly professional, and you can customize the included sections within each of your pages to make them unique. The marketing and business layouts, in particular, can make your app shine.
However, great app marketing isn’t just about visuals. With Aeroland, you get a number of bundled premium plugins to help you set your website apart, including the Slider Revolution and WPBakery Page Builder plugins. Plus, the theme integrates with the free WooCommerce plugin, which means you can use it to sell app subscriptions if that’s part of your business model.
We think that if you’re looking for a versatile theme with e-commerce functionality, Aeroland could be the perfect option for your app!
Codiqa has a huge library of templates to help you build a suitable app showcase website.
Thanks to five stylish website demos, Codiqa should be an appealing option for anyone who wants to build an app showcase website with WordPress. The software team and application demos are the obvious choices for anyone who wants to promote their app online. However, the other demos, such as the product website, should work equally well for this type of project.
As each of the five demos contains a homepage layout and lots of other templates, you certainly get access to more than enough pre-built content to help you quickly build your app showcase website. The homepage templates are packed with features to enable you to promote your app, including large sliders that can be used to display screenshots from your app or other relevant images and sections for publishing reviews from your users. As the layouts use animation effects to display their elements, your website should have a fully modern and engaging look when using the Codiqa theme.
Although the Codiqa templates are packed with useful elements, not all of those elements might be relevant to your project. However, that’s not a problem with this theme, thanks to its highly flexible nature. As Codiqa comes with the Bold page builder plugin, you can open up all of the Codiqa templates for editing. Doing so allows you to remove, rearrange, and customize the templates and their sections, all through an intuitive drag-and-drop interface.
Another useful tool in the Codiqa package is a cost calculator plugin. This could come in handy if you want to quote custom prices or give your visitors a way to generate a price for the app or services they’d like to acquire from you.
Codiqa has some really colorful and well-designed templates to make it suitable for promoting specific types of apps.
Foton is a software and app landing page with a one-click demo importer tool.
If you want to start work on your new app showcase website as quickly as possible, Foton is a theme that makes it easy to transfer its demo content into your WordPress dashboard. Once the import has run, all you’ll need to do is add your own text and images to the Foton layouts.
First, though, you’ll need to decide on which one of the many demos of Foton you’d like to use for your website. As there are a few app-focused demos available, including the app presentation and app landing demos, as well as many others that would be suitable for this type of project, you do get a lot of good options with Foton.
If your website will be promoting a mobile app, then you’ll be pleased to learn there are some great templates for this type of site in the Foton package. Thanks to their layouts, you can easily display screenshots from your app, framed by the image of a smartphone. The stylish slider layout lets your visitors scroll through the different screenshots to get a better idea of what your app is all about. The links that take visitors to the Google Play Store and the Apple App Store are nice extras that will point your audience in the right direction.
Whether you’d rather use photos or illustrations on your website to promote your app doesn’t matter with Foton. As this theme has demos that include both stock photos and illustrations, you should be able to create the right type of website for your app. Getting the design right for your site won’t be a problem if you choose Foton, mainly due to its inclusion and support for the WPBakery Page Builder plugin as well as Elementor.
Foton aims to make it really easy to build a high-quality app showcase website with WordPress.
Startups, tech, and software companies all have one thing in common — they can’t afford to run with an outdated website. Given this, you need a theme that encapsulates modernity in its design — enter Innovio.
Many themes focused on startups have a decidedly similar feel. They usually feature very similar ‘high-tech’ clean styles. However, Innovio uses bold colors, striking icons, and an eclectic design style that catches the eye. This also holds true for its dozens of pre-built layouts, any of which you can use to kickstart your own website out of the box.
Innovio also packs in some powerful features to back up its design chops. There are a plethora of elements to help you create interactive infographics, social media integration functionality, and more.
In our opinion, if you want your app website to look different from anything else on the market, you need to innovate. Taking a look at Innovio may solve your problems!
Every new app needs a showcase website to help convince users to click the Install button. With XooApp, you get a modern theme that keeps the focus entirely on your app — ideal if yours is killer.
XooApp includes 12 unique landing page designs for apps. The styles between each design vary, but they all share common elements. For example, they all let you feature screenshots of your app upfront and upload multiple screenshots for users to navigate through. Beyond this, XooApp uses contrasting colors to help you highlight key sections of your app’s page and help collect installs and leads.
The theme also bundles over 1,000 premium icons you can use with your designs, and it’s fully compatible with the bundled Elementor page builder plugin. This gives you plenty of options when it comes to customizability.
Overall, XooApp could be the perfect option if you’re looking for a theme that keeps the focus entirely on your app, with easy customization.
Applay is a dual-purpose WordPress theme that can either be used to promote your own apps, or build an app store for listing the products from a number of sources.
As well as the two main modes of use for this theme, it also comes with lots of customisation and configuration options for building the exact type of website you want. There are also four app showcase layouts to choose from, and three store layouts on offer.
When choosing this theme you also get access to a selection of templates for the most popular smartphones to enable you to create mock-ups of your app in action. As these templates have been made using CSS3, they are fast loading and fully responsive for display on a range of screen sizes.
Applay includes the Visual Composer page builder tool and comes with WooCommerce support for adding an online store to your website with ease.